Visual Communication

It’s How You Say It…

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When it comes to effective communication, how you make people feel often speaks louder than the words you use.

We all know (and studies show) that emotional awareness and empathy play a crucial role in successful interactions.

That’s why I cringe when I hear workplace phrases that dismiss them like, “check your emotions at the door…”. 🤢

Humans aren’t emotionless robots or machines, and emotions are a key component of communication.

Why Emotions Matter in Communication

  1. 1. Building Trust: People are more likely to trust and connect with you if they feel understood and valued.
  2. 2. Enhancing Engagement: Emotionally engaging communication captures attention and keeps your audience interested.
  3. 3. Creating Impact: The feelings you evoke can leave a lasting impression, making your message more memorable.

Tips for Effective Emotional Communication

  • • Be Authentic: Genuine emotions resonate more with people. Be yourself and let your true feelings show.
  • • Use Positive Body Language: Maintain eye contact if you are comfortable doing so, smile, and use open gestures to convey warmth and openness.
  • • Mind Your Tone: Your tone of voice can convey enthusiasm, empathy, and sincerity. Pay attention to how you say things, not just what you say.
  • • Listen Actively: Show that you care by listening attentively and responding thoughtfully.

By focusing on how you make people feel, you can enhance your communication skills and build stronger, more meaningful connections.

Remember, it’s not just about what you say, but how you say it that truly matters.

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Michael Piperno is a communication coach and executive presence expert. His insights empower leaders to communicate effectively and authentically.

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Before You Send That Email…

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Or text message over Slack or Teams…

Pause for a moment and consider if the message would benefit from a more rich experience — for the human on the other side.

Would hearing your tone of voice make sure the message is received in the way you intend?

Would being able to see your facial expression help ensure the message is not misunderstood?

Or perhaps it’s a difficult or touchy topic that would benefit from being face to face? Empathy is easier to demonstrate when it’s delivered with your voice and body language.

With so much of our communications happening through keyboards on our devices, it’s easy to forget how much room there is for misunderstanding — when you only have words to rely on.

Sometimes, you need more than words.

—

Michael Piperno is a communication coach and executive presence expert. His insights empower leaders to communicate effectively and authentically.

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Packaging Design, Pushing Boundaries, Soup, Toys, and Friendship with Amanda Miles

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Convey Podcast Michael Piperno & Amanda Miles

My friend Amanda is one of those people I can call after months have gone by, and it’s like time never passed. We can jump right into the conversation with a 5 second runway and we’re laughing and chatting like we were back in high school.

I asked Amanda to be a guest on Convey because she is a master visual communicator. The work she does as a packaging designer for some of the world’s biggest brands sells products without uttering a word. Now, that’s what I call visual stopping power.

In this episode you’ll hear how Amanda approaches her work — it’s a story about listening well, truly understanding your audiences, pushing boundaries, and standing out through good, thoughtful design. 

Listen here on my website, on Apple Podcasts, Spotify, Anchor.fm or anywhere you subscribe to podcasts.

Learn more about Amanda here: https://www.linkedin.com/in/ammiles/

Check out this episode’s sponsor, Darianna Bridal and Tuxedo: https://www.dariannabridal.com

Learn more about your host, Michael Piperno: https://www.michaelpiperno.com

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Four Zoom Don’ts

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When putting together my latest workshop, I had fun creating visual examples of the mistakes people make when they are on video. Here are the four top offenders I see quite often.

1. The Submarine Periscope

Zoom Mistake 1

If we can see more ceiling than we do you, readjust! Make sure your face is in the top two-thirds of the screen.

2. The Backlit Extravaganza

Zoom Don't 2

Make sure the room is well lit to avoid grainy video, but don’t put bright light, such as a window, directly behind you. Light yourself from the front.

3. The Double Doozy

Zoom Don't 3

Virtual backgrounds seem like a fun idea until they become distracting. If you use a virtual background, get a green screen or design a background that works well when you test it. And remember, keep it professional when your credibility is on the line. This is called The Double Doozy because the background isn’t the only problem. The lighting on my face is too dark as well. Ugh.

4. The Nose Hair Investigation

Zoom Don't 4

This is a flattering one, right? No, it’s not. Put your laptop on a stack of books or get a stand.

Test and Test, Then Look Your Best

Your video doesn’t have to be studio-quality, but with a little testing of viewing angles and lighting you can ensure you look your best on your next Zoom call.

For more tips, ask me about my new workshop on Remote Leadership Presence.

Good Zoom Positioning

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Virtual Background Tips for Zoom

Better Virtual Backgrounds for Online Meetings

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During some recent Zoom meetings, I’ve received a lot of compliments on my virtual background. I created it after a lot of trial and error, so I thought I would share my final methodology in case it helps you to develop something that works for you.

The Case for a Virtual Background That Works

My home office looks fine when I’m on calls, but I’ve grown tired of tidying up my work table and getting the room lighting right each time I want to jump on a call. Also, when I record my courses and host my online workshops, I want my branding to be present on the screen at all times.

Going Green

After people tell me they like my background, they always ask, “Do you have a green screen?” The answer is no. I’ve had one in my Amazon shopping cart for months, but never bought it because I don’t have room in my office to keep it up all the time — and I know I would get frustrated setting it up several times a week. That’s why I wanted to try to get Zoom’s built in virtual background feature to work for me without a green screen.

My Approach

I use Zoom to rehearse my presentations so I can record them and watch them back. That’s how I find out where my bumpy points are. When rehearsing with the standard virtual backgrounds in Zoom or Teams, I noticed that the main area where the backgrounds had trouble tracking me was around my hair. 

So, that was step one when designing my virtual background. It had to be close in color to my hair so people would not notice if Zoom wasn’t clipping my head perfectly.

The second step was to get the lighting right. I make sure I’m lit from the front (I use a diffused lamp with a daylight bulb that is strategically placed behind my laptop’s screen so it does not reflect in my glasses). I also have a second lamp with a soft white bulb that helps provide additional light and that makes my skin tone a bit warmer.

The third step in my trial and error approach was to make sure I was not lit from behind. If I have another light on in the room that is behind me, Zoom has a harder time tracking my silhouette. But when I minimize light behind me and ensure most of the light in the room is in front of me, Zoom does a better job. 

Lastly, I had to fidget with the logo placement to get it right, and also recruit the help of a friend to make sure the logo wasn’t backwards (like it was for me because I use the “Mirror My Video” setting in Zoom).

It’s Not Perfect

My method isn’t perfect. If I gesture too much sometimes parts of my fingers disappear. I’m sure if I had a green screen the background would look even better. But for now, it works just fine for my needs. 

I hope my approach helps you create a virtual background that works well for you.

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